Tuesday

Families.com sells for $650,000 - Realestate.mobi goes for $85,000

Make Money Online



One way of making money online is by buying and selling domain names.

The T.R.A.F.F.I.C. West conference and domain name auction has just finished. If you have domains for sale then you will be pleased to hear the news from Matt Bentley of Sedo that sales data from DNJournal.com combined with Sedo’s own sales database reflect a huge increase in sales activity for 2006. Reported sales and the overall dollar value of sales doubled in 2006, the total value doubling from $50 million to $100 milllion.

The average sales price of domains sold at Sedo increased from $1,500 to $2,200. .Com is still by far the most popular TLD, accounting for 73% of all reported sales volume, although this represents a fall from 81% in 2005 as investors appear look for additional opportunities in new markets. Bentley said the biggest increase was in country codes such as .cn (China), .ca (Canada), .it (Italy), .se (Sweden) and .it (Italy).

In the auction $4.3 million worth of domains were sold and the percentage of names sold was an all-time record, hitting 67% - approximately double the success rate from the T.R.A.F.F.I.C. East auction in October. There were no 7-figure sales so the record live auction total of $4.7 million in sales at T.R.A.F.F.I.C. East. remains intact. There were, however, seven six-figure sales, led by Families.com at $650,000, Greeting.com at $350,000, Blogster.com at $275,000 and settlement.com at $200,000. The other three selling for over 6 figures were two-letter .coms; ET.com ($225,000), OL.com ($150,000) and PX.com ($120,000).

There were also a number of nice sales in the new .mobi extension topped by RealEstate.mobi at $85,000 and Casinos.mobi at $52,000. This new extension is seen by many as representing the new investment opportunity for domain namers.

The online auction is continuing until 14 March. The next auction is scheduled for June in New York.

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