Blogger Revenue and Alexa Rankings - Are They Connected ?

Make Money Online for Beginners

Make Money Bogging - Blogger Revenue and Alexa Rankings - Are They Connected ?

[UPDATE : I have decided to put the conclusions at the top here so that you can see them more clearly. How helpful of me !]

Conclusions : [bearing in mind that all these salaries are self-declared and may be subject to exaggeration or under-reporting]

• To be reasonably sure of making enough money to live on, you need to get an Alexa ranking of less than 150,000, - below 90,000 would be better.
• To make decent money you need to get below 25,000
• To make good money you need to get below 10,000.

Analysis

When reading Paula Mooney’s list of bloggers’ salaries it occurred to me that it might be useful to know if Alexa rankings bear any relation to the bloggers’ revenues, i.e. does a high ranking mean more dosh ? If so, does a low ranking mean less dosh ? And in fact what constitutes a high ranking or a low ranking.

A couple of weeks ago I posted that my Alexa rankings had increased over 700% -Nice Stats - and I set myself the target of geting below 750,000 although I had no idea if 750,000 was a good achievement or just another pile of poo. Well I achieved my goal of 750,000 but, as you can see from the list below, it is hardly very impressive, so next step is getting below 500,000.

See how you compare to the other money making blogs

You can see from the list that the big ‘gurus’ have rankings in the 2,000s, other big names are below 10,000 then are other well-known bloggers below 20,000, but the correlation between Alexa ranking and earnings isn’t absolute.

The highest earning bloggers according to Paula Mooney’s list are Leedodd, G-Man, Steve Pavlina and Shoemoney, but Leedodd’s and G-man’s Alexa ranking are not the highest, at 78,820 and 144,802. The two other famous bloggers – John Chow and Problogger are 17th and 23rd on Paula Mooney’s list, not so high, except of course that the figures re. earnings are only approximate.

At the bottom of the list Sabrina does quite well regarding earnings considering her Alexa ranking - 7,912,163

[Update 13th July : Thank you to Mr. Grown Up Geek who has informed me that most of the $6K a month reported for his (her?) site on Paula Mooney's list comes from grownupgeek.com not from the blog in Paula's list, which actually makes more sense as grownupgeek.blogspot.com was one of those languishing with an Alexa rank of 200,000+ whereas grownupgeek.com is 61,447 - I have therefore modified the list :-)]

Blogs That Make Over $4,000 a month

I have marked the 19 blogs in Paula’s list that make over $4,000 a month with two asterisks ** (some of the blogs in the list below were not in Paula’s list)

Breakdown of blogs that make over $4,000 a month :-

• 11 blogs with Alexa ranking below 25,000
• 5 blogs with Alexa ranking between 25,000 and 90,000
• 3 blogs with Alexa ranking over 100,000
• 1 blog with Alexa ranking over 200,000
  

Conclusions [repeated from above]: [bearing in mind that all these salaries are self-declared and may be subject to exaggeration or under-reporting]

• To be reasonably sure of making enough money to live on, you need to get an Alexa ranking of less than 150,000, - below 90,000 would be better.
• To make decent money you need to get below 25,000
• To make good money you need to get below 10,000.

It is not purely a question of maths however, as there appear to be plenty of blogs with low Alexa rankings that do not make $4,000 a month.

Personally I will be aiming first to get below 500,000 and to increase subscriber numbers and technorati rankings etc… so if anybody has got any tips on how that can be achieved please drop me a line in the comments box !

The rest of this post disappeared in the washer - if you are interested in learning how to make money online blogging see - Make Money Online Blogging

alexa blogger earnings problogger page rank